Introducing Stonly’s contact form template

• Incredibly easy to set up. You don’t need any coding or design skills to launch a powerful custom contact form.
• Easy to customize. Update your questions, adjust the colors, and general look and feel with no code at all.
• Qualify and route inquiries. Thanks to its built-in conditional logic, the template allows you to form fills correctly.
• Beautiful on every device. Customers can quickly fill in the form on a tablet, smartphone, or desktop computer.
• Syncs with your other systems. Deliver form responses to wherever you need them using our integrations.
• Offer self-serve help. Build self-serve paths to offer customers instant answers before they actually contact your team.

Beautiful, high-converting contact forms

A contact form is the best way to connect with leads and customers. With the right form, customers can easily reach out to you with a new business inquiry or a support ticket.

Unfortunately, creating a great form is no small feat. You need to build a responsive HTML contact form, structure it correctly to ensure you collect the right information, and design your form so it's on-brand and engaging.

That’s why we built this contact form template - to make it easy for you to get a powerful form live in no time!

Template FAQs

Do I need to know how to code to use this template?

No. The template features an intuitive drag-and-drop interface, so you don’t have to code anything to create a contact form.

Can I embed the contact form template on my website?

Yes. You can use the form on any page on the website. You can also create a custom contact page with it.

Where else could I embed the contact form template?

Apart from the website, you can embed the template in your app, use it as a standalone contact page, or make it available anywhere on the site as a contact widget.

Can I build interactive forms with this template?

Absolutely, this is where the template is at its best. You can set up conditional logic in the form. You can also add steps to the form to help a customer reach the right department right away. Finally, the template can also detect many self-service queries and suggest solutions to customers.

Can I use my company’s branding in the template?

Of course. You can edit all aspects of the contact form design, from changing the color scheme to adding your logo and company’s branding.

Can I integrate it with other tools?

Yes. Stonly integrates with Zendesk, Intercom, Freshdesk, Front, Segment, and more.

Why you should create a contact form

A contact form is the best way to connect with customers and website visitors and generate leads.

It allows web visitors - customers and potential clients alike - to introduce themselves to your company. Using the contact form, those people can send their inquiries to you, be it a support question, general feedback, or any other communication.

What’s more, an interactive contact form can also assess the person’s needs and direct them to relevant knowledge base content to help them resolve their issue faster.

Here are a few additional benefits of creating and launching contact forms:

• Contact forms help to prequalify leads. By asking qualifying questions on the form, you can quickly determine how to process a new inquiry.
• Such forms help boost the company’s brand, too, since templates like Stonly can be tailored and customized to your liking.
• Finally, contact forms reduce spam. Since your email address isn’t displayed publicly, spammers can’t exploit it for their purposes.

Types of contact forms

Contact forms might all look the same. But here are different types that you could consider launching.

• Standard contact forms collect necessary customer information like their contact details and the inquiry.
• Advanced lead generation forms expand those standard forms with qualifying questions.
• Marketing forms focus on capturing leads in the early stages of their buying journey.
• Signup forms allow a person to join a mailing list or sign up in any other way.
• Order forms help customers make a booking and pay for a service, and so on.

You can create as many different forms as you like, and Stonly’s contact form template supports them all.

What makes a good contact form? 5 tips for creating great contact forms

The median contact form conversion rates are around 3- 5%, depending on the data source. There are some variations across different industries, of course. But the fact remains, conversion rates typically aren’t high.

So what can you do to ensure at least the average conversion rate for your contact forms and, ideally, improve it? Here are some tips:

1. Avoid unnecessary form fields

A simple contact form will, in most cases, outperform a bloated contact page. The fewer fields you include, the greater the chance that visitors will want to complete the form.

That said, your contact form can include more than just the most basic fields (name, email, message, etc). You could also include fields for other relevant information, tailored to your form’s purpose. However, avoid including unnecessary fields that only add more work for a visitor but provide no meaningful insights for you.

As a study by HubSpot discovered, conversion rates drop drastically with every new field added to the form. So be strategic about which ones you choose.

2. If you need to create a long contact form, break it into separate steps

Splitting the form into multiple pages increases conversions, even if it features more fields. Why? Because customers see only a few fields on each page, giving the impression that the form is short.

Using multiple pages is one of the simplest ways to prevent users from feeling intimidated by the form and increase conversion rates.

3. Explain why visitors should contact you

Make your contact page inviting and welcoming by adding a short greeting message. You don’t have to create a lot of copy. Even a few words can make a difference in convincing someone to reach out.

You can also use this section to direct a person to the right place to help process their query faster.

4. Make the form buttons stand out

The color of the submit button can make a tremendous difference to your form’s conversion rates. One color is not necessarily better than others. What matters is how much the color contrasts from the other elements on the page.

In short, the more visible you make the signup button, the greater the chance that customers will click it and send you their inquiry.

5. Explain what is going to happen after someone submits the form

This is another strategy to reduce someone’s fear of contacting you. Many customers will feel intimidated by the uncertainty of whether you’re going to answer their inquiry and when.

To eliminate this objection, tell them precisely what will happen after they click the submit button.

Here are some ideas of what to include:

• Tell the person about how long it will take to get a reply from you.
• Let them know what will be included in the reply.
• List additional ways to contact you, should a person need a reply faster.

Contact forms are one of the best ways to connect with leads and customers. A strong, well-designed, and interactive contact form will help you generate more leads, let customers introduce themselves to you, and send you their inquiries.

Usually, building a strong contact form requires coding, web design skills, and at least some HTML knowledge.

Or you could use our contact form template and create a form in minutes. No coding skills required.

Try Stonly for free, and start building your contact form right away!