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60 Minutes

The Do’s and Don’ts of Self-Serve Support

Improve CX and reduce churn with these best practices.

Featuring

Alexis Fogel

Co-Founder & CEO, Stonly

Alex Friend

VP of Marketing, Stonly

Personalized support that’s available in an instant—it’s what customers want. Self-serve support, when done right, feels like it is a feature of your services and leads people to success at their own pace by pre-empting and answering questions while resolving issues on the spot. 

However, traditional self-serve support channels are static, difficult to measure, and lack personalization. If your customers find your self-serve experience lacking, they’ll skip it and contact support instead. Or worse, they never contact support and eventually churn. 

After working with over 1,000 companies on their self-serve support strategies, we've uncovered the do’s and don’ts of building an extraordinary self-serve experience. Watch this webinar as we reveal them all for the first time. 

You'll learn how to: 

  • Enhance your self-serve support to reduce customer churn
  • Build and distribute help content that reduces ticket volume and customer friction 
  • Create a better agent hand-off experience to improve productivity and quality of answers

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